Retail’s flagship event is approaching: on November 24 and 25, 2025, the European Tech For Retail trade show will be held at Paris Expo, Porte de Versailles, bringing together solution providers, speakers and major players in the retail ecosystem.
This 5th edition promises more than:
- 415 exhibitors
- 13,000 visitors
- 200 conferences
Good news: this year, Adrenalead will be present for the first time. The idea? To show how Web Push Notification is an essential lever in a retail marketing mix, offering engagement, conversion, drive-to-store logic and hybrid experiences.
A must-attend event for retail chains
Retail is undergoing a profound transformation: omnichannel, first-party data, fluid customer experience and the rise of tech solutions.
Tech For Retail is the ideal event for:
- discover the innovations that are redefining the physical and digital store
- exchange ideas between retail players (e-commerce, data, marketing, supply chain)
- discover innovative solutions
For Adrenalead, it’s an opportunity to:
- demonstrate in concrete terms how Web Push can be integrated into these new pathways
- present our combined approach to loyalty (SaaS platform) + audience acquisition (exclusive Web Push advertising network)
- illustrate with real-life customer cases how retailers generate engagement, revenue and in-store traffic
- create strategic encounters around drive-to-store and audience activation topics
Focus on our conference
To illustrate in concrete terms how Web Push can be integrated into retailers’ marketing strategies, join Adrenalead for an exclusive conference.
You’ll discover how our SaaS and ad network solutions work, and above all how this lever can help you strengthen your digital presence and generate traffic at the point of sale. You’ll hear from Billetsdiscount.com and Nanotera, and see how retail brands are using this technology to:
- maximize customer engagement
- boost conversions
- build audience loyalty
- generate in-store traffic
A practical and inspiring conference, where you can ask all your questions live, and leave with strategies you can activate immediately to boost your retail performance.
▶️ Title: how to integrate Web Push into your retail marketing strategy: the Billetsdiscount.com and Nanotera case studies
🗓️ Tuesday, November 25
🕐 1:20 – 1:50 PM
📍 Room 2
To remember
| When | Where | Highlights |
|---|---|---|
| November 24 & 25 | Paris Expo, Porte de Versailles | Adrenalead booth B117 + Conference on 25th (1:20 – 1:50 PM, Room 2) |
Taking part in Tech For Retail 2025 is much more than just being there: it’s an opportunity to rethink retail marketing in the age of the phygital customer.
We’ll be delighted to welcome you on booth B117, to discuss your marketing challenges and build the best Web Push strategy together.
If you wish, we can carry out a free audit of your site before the show, to enrich our discussions on site. Don’t hesitate to contact us via our contact form.
In the meantime, you can start thinking about Web Push with our latest playbook “12 Web Push campaign ideas for retail”.
