The Web Push Notification blog
Welcome to our blog! Want to discover all the news about the Web Push Notification and more?
You are at the right place! Take a cup of coffee and a bar of chocolate, sit comfortably in your chair and let yourself be captivated…
What’s hot in October: 2026 calendar
To help you plan your year-round marketing campaigns ahead of time, we’ve gathered all the key retail moments in our 2026 E-commerce Calendar — a must-have resource you can download now to make sure you don’t miss a single opportunity!…
Email, SMS, Web Push: how to choose the right channel for your message
In today’s marketing ecosystem, where communication channels keep multiplying, brands face a constant challenge: choosing the right channel to deliver the right message at the right time.What we’ve been hearing most often from advertisers in recent months is how difficult…
Lead generation and digital strategies
In an ever-changing digital environment, lead generation has become one of the pillars of growth…
Tech For Retail 2025
Retail’s flagship event is approaching: on November 24 and 25, 2025, the European Tech For…
Playbook: example of push notification campaign for retail (12 ideas + templates)
In retail (e-commerce or omnichannel), every visit that doesn’t convert is a lost opportunity. But…
Rich Push Notifications: definition, how they work, and best practices
Push notifications have become a pillar of digital engagement. But in the face of saturation…
Marketing attribution models: how to choose the right one in 2025?
Attribution: it’s a word that makes marketers the world over tremble. It’s the most talked-about…
Everything you need to know about push notifications: definition, mechanism, and strategic impact
A push notification is a short, clickable message that appears directly on a user’s screen…
What’s hot in September: the silent fall in publisher website traffic
It’s an open secret, a muffled whisper that we’ve been hearing for months from our…
Building customer loyalty: definitions and methods for increasing retention and LTV
Building customer loyalty has become the number one competitive advantage: attention is fragmented and decision…
Notifadz plugins: integrate Web Push with one click on WordPress, WooCommerce, Shopify and PrestaShop
You’ve heard of Web Push. You’d like to test it on your site, but you…
E-commerce abandoned cart recovery: strategies and best practices
Abandoned shopping baskets (and their relaunch!) are indeed the central challenge of e-commerce marketing. In…
Affiliate World Budapest 2025
Join the Adrenalead team at Affiliate World Europe 2025, the benchmark event for affiliate marketing…
Dmexco 2025
Adrenalead will be taking part in the new edition of Dmexco, Europe’s leading trade fair…
Automatic generation of a Web Push Notification
Your latest article is online. Now all you have to do is promote it to…
On-site monetization
At a time when revenue diversification has become essential for publishers, Adrenalead is expanding its…
What’s hot in July: the top marketing events for the end of 2025
The 2nd quarter has come to an end, and with it our selection of not-to-be-missed…
How to send a personalized offer
To send a personalized offer has become an indispensable lever for marketing and sales teams…
Affiliate marketing for publishers: the 2025 guide to generating passive income
Affiliate marketing is a powerful monetization model, ideal for website publishers, comparison sites, content creators,…
Display advertising banner: complete guide to a successful campaign
Display banners are one of the most popular advertising formats on the web, enabling brands…
What’s hot in June: live from Cannes Lions, Reddit redefines digital advertising and surfs on UGC
In the midst of the Cannes Lions 2025 festival, Reddit strikes hard. Known for its…
BCG’s 4S model: Stream, Scroll, Search & Shop – How to rethink your marketing strategy?
The traditional buying journey (awareness → consideration → decision) no longer corresponds to the reality…
Placing ads on your website: best practices, impact on traffic and referencing
Placing ads on your website has become an essential method of generating online revenue. But…
Boost your sales with Push Web Notification on Shopify
A Web Push notification is a short message sent directly to users of your Shopify…
The best alternatives to Google AdSense for monetizing your website
Google AdSense is often considered THE number one solution for generating advertising revenue. But are…
What’s hot in March: top marketing events in Q2 2025
Spring 2025 is shaping up to be full of opportunities for marketing professionals. Conferences, trade…
FT1000 2025: Europe’s Fastest-Growing Companies
And the year is off to a good start for Adrenalead! After our ranking in…
What’s hot in February: the state of digital 2025 in the UK
The Digital 2025 Report for the United Kingdom provides a comprehensive overview of how Britons…
What’s hot in January: Google’s December 2024 updates. Core Update and Spam Update, what impact on SEO?
The search giant closed 2024 with a bang, rolling out not one but two significant…
11 must-have WordPress plugins for publishers in 2025
You’re a publisher, your site is developed with WordPress and you want to make it…
Easily add or modify a payment method on Notifadz with Stripe
Save time and simplify your account management: that’s the promise of Notifadz, which now integrates…
What’s hot in December: Will Google be forced to sell Chrome?
The U.S. Department of Justice (DoJ) has proposed measures under which Google can be forced…
Peak season: increase your sales with Web Push Notifications
The e-Commerce and its peak season send businesses into a frenzy of activity. From Black…
What’s hot in November: ChatGPT Search challenges the dominance of Google Search
The arrival of AI-driven search engines is reshaping how users access information online. OpenAI, one…
What’s hot in October: marketing calendar of 2025
Every year, we provide you with a marketing calendar to guide you in achieving your…
Notifadz: THE WordPress plugin for advertisers who want to integrate Web Push Notifications into their strategy
Notifadz positions itself as a pillar of activation and loyalty for advertisers, via Web Push…
How to boost customer reviews on your website?
Mobilizing the #PushTeam against pediatric cancers
The traditional presentation of the €10,000 cheque has become a ritual at the end-of-year seminar:…
Publisher affiliate program
Our publishers have been waiting a long time for this…We’ve done it! Our long-awaited affiliate…
What’s hot in September: 5 webinars not to miss on Q4 2024
As we head into the most important quarter of the year, it’s crunch time for…
Dmexco 2024
For the second time, Adrenalead will be meeting potential global partners at Dmexco 2024. See…
What’s hot in August: Search Console “Recommendations” feature is currently being rolled out
Google has recently introduced a new feature called “Search Console Recommendations” aimed at helping website…
60 million subscribers
Live Shopping and Web Push Notification to boost your e-commerce
What’s hot in July: ZARA is going to launch live shopping in the Western countries
Zara will launch live shopping in Western countries. After having a great success in China,…
What’s hot in June: document leak from Google
In the last few weeks, the SEO world has been rocked by a massive document…
New Notifadz onboarding
Advertisers and publishers who haven’t yet fallen for Web Push (at least not ours 😜):…
Why ads.txt is important for your website
What’s hot in May: copyright infringements by the major AI players?
At the end of April, eight major daily newspapers owned by the Alden Global Capital…
Churn rate: a metric not to be ignored
In increasingly competitive environments, customer loyalty is just as crucial as customer acquisition. A company…
The end of third-party cookies: a quick guide in 5 key steps
Attention, this is not an episode of “Black Mirror”, this is digital marketing reality! Imagine…
What’s hot in April: New filters in the shopping SERP
Google changes the display of shopping results in Europe to comply with the Digital Markets…
What’s hot in October: 2026 calendar
To help you plan your year-round marketing campaigns ahead of time, we’ve gathered all the key retail moments in our 2026 E-commerce Calendar — a must-have resource you can download now to make sure you don’t miss a single opportunity!…
Tech For Retail 2025
Retail’s flagship event is approaching: on November 24 and 25, 2025, the European Tech For Retail trade show will be held at Paris Expo, Porte de Versailles, bringing together solution providers, speakers and major players in the retail ecosystem. This…
What’s hot in September: the silent fall in publisher website traffic
It’s an open secret, a muffled whisper that we’ve been hearing for months from our…
Affiliate World Budapest 2025
Join the Adrenalead team at Affiliate World Europe 2025, the benchmark event for affiliate marketing…
Dmexco 2025
Adrenalead will be taking part in the new edition of Dmexco, Europe’s leading trade fair…
What’s hot in July: the top marketing events for the end of 2025
The 2nd quarter has come to an end, and with it our selection of not-to-be-missed…
What’s hot in June: live from Cannes Lions, Reddit redefines digital advertising and surfs on UGC
In the midst of the Cannes Lions 2025 festival, Reddit strikes hard. Known for its…
What’s hot in March: top marketing events in Q2 2025
Spring 2025 is shaping up to be full of opportunities for marketing professionals. Conferences, trade…
FT1000 2025: Europe’s Fastest-Growing Companies
And the year is off to a good start for Adrenalead! After our ranking in…
What’s hot in February: the state of digital 2025 in the UK
The Digital 2025 Report for the United Kingdom provides a comprehensive overview of how Britons…
What’s hot in January: Google’s December 2024 updates. Core Update and Spam Update, what impact on SEO?
The search giant closed 2024 with a bang, rolling out not one but two significant…
What’s hot in December: Will Google be forced to sell Chrome?
The U.S. Department of Justice (DoJ) has proposed measures under which Google can be forced…
What’s hot in November: ChatGPT Search challenges the dominance of Google Search
The arrival of AI-driven search engines is reshaping how users access information online. OpenAI, one…
What’s hot in October: marketing calendar of 2025
Every year, we provide you with a marketing calendar to guide you in achieving your…
Mobilizing the #PushTeam against pediatric cancers
The traditional presentation of the €10,000 cheque has become a ritual at the end-of-year seminar:…
What’s hot in September: 5 webinars not to miss on Q4 2024
As we head into the most important quarter of the year, it’s crunch time for…
Dmexco 2024
For the second time, Adrenalead will be meeting potential global partners at Dmexco 2024. See…
What’s hot in August: Search Console “Recommendations” feature is currently being rolled out
Google has recently introduced a new feature called “Search Console Recommendations” aimed at helping website…
60 million subscribers
What’s hot in July: ZARA is going to launch live shopping in the Western countries
Zara will launch live shopping in Western countries. After having a great success in China,…
What’s hot in June: document leak from Google
In the last few weeks, the SEO world has been rocked by a massive document…
What’s hot in May: copyright infringements by the major AI players?
At the end of April, eight major daily newspapers owned by the Alden Global Capital…
What’s hot in April: New filters in the shopping SERP
Google changes the display of shopping results in Europe to comply with the Digital Markets…
Citroën, Adcleek and Adrenalead triumph at Cas d’OR Digilocales 2023
1500 Linkedin followers: thanks!
10,000 cheque to Enfant Bleu Lyon
Adrenalead celebrates its 5th anniversary!
Adrenalead supports the fight against ALS
At Adrenalead, the fight against ALS is a fight that comes from the heart; because…
The Golden Cases of Banking and Insurance 2022
Adrenalead X Refoorest . 1 installation = 1 planted tree
The Golden Cases of Digital 2022
Adrenalead joins Welcome To The Jungle
Adrenalead raises €1 million from SIDE Capital
Press Release Monday 06 April 2020
Adrenalead raises €1 million to become the first Web Push…
Everything you need to know about push notifications: definition, mechanism, and strategic impact
A push notification is a short, clickable message that appears directly on a user’s screen (smartphone or computer), even when the user is not using the application or website. Initially popularized by mobile applications, it is now also used by…
What’s hot in September: the silent fall in publisher website traffic
It’s an open secret, a muffled whisper that we’ve been hearing for months from our publishers. Let’s take a closer look at the number 1 issue of the moment in the publishing world: the rise of LLMs and the related…
Affiliate marketing for publishers: the 2025 guide to generating passive income
Affiliate marketing is a powerful monetization model, ideal for website publishers, comparison sites, content creators,…
Placing ads on your website: best practices, impact on traffic and referencing
Placing ads on your website has become an essential method of generating online revenue. But…
The best alternatives to Google AdSense for monetizing your website
Google AdSense is often considered THE number one solution for generating advertising revenue. But are…
11 must-have WordPress plugins for publishers in 2025
You’re a publisher, your site is developed with WordPress and you want to make it…
Why ads.txt is important for your website
The end of third-party cookies: a quick guide in 5 key steps
Attention, this is not an episode of “Black Mirror”, this is digital marketing reality! Imagine…
A complete guide : impact of Web Push Notifications on your SEO
If you’re looking for ways to generate qualified traffic, then this is the article you…
How to make money from a blog: tips and tools
Launching your own blog can seem a daunting prospect. But what if we told you…
Techniques for website audience monetization in 2024
In the era of new technologies and digital tools, generating revenue via a website has…
How to monetize your blog in 2023: the complete guide
Web Push Notification for publishers in 5 cash questions
The announced end of third-party cookies
8 good reasons to activate Web Push Notifications
A new lever to monetize your audience
The digital ecosystem and Adblockers?
Email, SMS, Web Push: how to choose the right channel for your message
In today’s marketing ecosystem, where communication channels keep multiplying, brands face a constant challenge: choosing the right channel to deliver the right message at the right time.What we’ve been hearing most often from advertisers in recent months is how difficult…
Lead generation and digital strategies
In an ever-changing digital environment, lead generation has become one of the pillars of growth for some companies. Acquisition channels are multiplying, technologies are becoming more sophisticated and consumers are increasingly demanding. To stay competitive, it’s no longer enough to…
Playbook: example of push notification campaign for retail (12 ideas + templates)
In retail (e-commerce or omnichannel), every visit that doesn’t convert is a lost opportunity. But…
Rich Push Notifications: definition, how they work, and best practices
Push notifications have become a pillar of digital engagement. But in the face of saturation…
Marketing attribution models: how to choose the right one in 2025?
Attribution: it’s a word that makes marketers the world over tremble. It’s the most talked-about…
Everything you need to know about push notifications: definition, mechanism, and strategic impact
A push notification is a short, clickable message that appears directly on a user’s screen…
Building customer loyalty: definitions and methods for increasing retention and LTV
Building customer loyalty has become the number one competitive advantage: attention is fragmented and decision…
E-commerce abandoned cart recovery: strategies and best practices
Abandoned shopping baskets (and their relaunch!) are indeed the central challenge of e-commerce marketing. In…
How to send a personalized offer
To send a personalized offer has become an indispensable lever for marketing and sales teams…
Display advertising banner: complete guide to a successful campaign
Display banners are one of the most popular advertising formats on the web, enabling brands…
BCG’s 4S model: Stream, Scroll, Search & Shop – How to rethink your marketing strategy?
The traditional buying journey (awareness → consideration → decision) no longer corresponds to the reality…
Boost your sales with Push Web Notification on Shopify
A Web Push notification is a short message sent directly to users of your Shopify…
Peak season: increase your sales with Web Push Notifications
The e-Commerce and its peak season send businesses into a frenzy of activity. From Black…
How to boost customer reviews on your website?
Live Shopping and Web Push Notification to boost your e-commerce
Churn rate: a metric not to be ignored
In increasingly competitive environments, customer loyalty is just as crucial as customer acquisition. A company…
The end of third-party cookies: a quick guide in 5 key steps
Attention, this is not an episode of “Black Mirror”, this is digital marketing reality! Imagine…
Marketing automation: definition and best practices
To give a simple definition of marketing automation, we can say that it’s the automatic…
5 tools for managing your social media in 2024
Are you managing multiple accounts across different social networks? Looking to optimize your time, budget,…
A complete guide : impact of Web Push Notifications on your SEO
If you’re looking for ways to generate qualified traffic, then this is the article you…
Optimize your retargeting: the keys to conversion
6 Web Push campaigns to activate in time for the holidays
The festive season is upon us, bringing with it an opportunity for e-commerce firms to…
9 Web Push Notification campaigns to be automated
Web Push Notifications: an innovation that goes hand-in-hand with Native Advertising
Drive-to-store: how to use Web Push Notification?
Web Push Notification in 6 cash questions
Tips to boost your traffic with Web Push Notification
How to increase the conversion rate of your e-commerce site?
The proper use of Web Push Notification
Web Push Notification VS Email Marketing: the match of champions
Activate an effective customer acquisition strategy
Why activate web push notifications on your e-commerce site?
5 reasons to use Web Push Notifications
Remarketing: definition, methods, best practices and alternatives « cookieless »
The digital ecosystem and Adblockers?
Expressions used in web agency
The programmatic advertising market in 2025 – 2026
Key ingredients for an effective digital strategy!
Notifadz plugins: integrate Web Push with one click on WordPress, WooCommerce, Shopify and PrestaShop
You’ve heard of Web Push. You’d like to test it on your site, but you don’t have the time to manage a long and tedious integration. STOP! Who said integration had to be complex? Notifadz integrates in just a few…
Automatic generation of a Web Push Notification
Your latest article is online. Now all you have to do is promote it to your Web Push subscribers. What if we told you that all you had to do was copy the URL of your article to generate your…
On-site monetization
At a time when revenue diversification has become essential for publishers, Adrenalead is expanding its…
Easily add or modify a payment method on Notifadz with Stripe
Save time and simplify your account management: that’s the promise of Notifadz, which now integrates…
Notifadz: THE WordPress plugin for advertisers who want to integrate Web Push Notifications into their strategy
Notifadz positions itself as a pillar of activation and loyalty for advertisers, via Web Push…
Publisher affiliate program
Our publishers have been waiting a long time for this…We’ve done it! Our long-awaited affiliate…
New Notifadz onboarding
Advertisers and publishers who haven’t yet fallen for Web Push (at least not ours 😜):…
Notifadz: the plugin that (really) monetizes your audience
The Notifadz monetization plugin is a pillar for publishers, offering a robust platform to engage…
Monetize your AMP sites via Adrenalead’s Web Push Notification
In today’s mobile-first world, website speed is crucial for user experience. More than half of…
Your monetization health center
Notifadz is offering a new feature to publishers who monetize their audience via Web Push…
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