News
Adrenalead is present in the Start Me Up directory
Adrenalead is pleased to be part of the 2022 e-commerce directory of the Start Me Up program by FEVAD and KPMG France
The web push notification blog
Take a break and find out everything there is to know about web push notification
News
Adrenalead joins the "French Alternative" mapping
The Adrenalead team is pleased to join the first mapping of AdTechs 100% Made in France by AntVoice: La French Alternative!
News
Adrenalead joins the SOLAINN® network
The Adrenalead team is pleased to join the SOLAINN® marketplace, which aims to meet the digital challenges of organizations.
News
Web Push Notification applied to the banking and insurance sector
In an increasingly competitive sector, companies in the banking and insurance sectors are constantly looking for new acquisition levers.
News
Union des Marques: Adrenalead joins the Start-up your brand programme
The Adrenalead team is pleased to join the 9th promotion of the Union des Marques' Start-up your brand programme, alongside four great start-ups: Agnostik, Q°emotion, The Ramp and VidMob.
E-commerce
Retargeting: Definitions, best practices and GRPD
Web Push Notification is a very powerful communication channel in terms of customer engagement. It allows you to send a short message to your subscribers from their browser directly on their computer or mobile.
E-commerce
Peak Season, Sales, Private Sales & Web Push Notifications
Web Push Notification is a very powerful communication channel in terms of customer engagement. It allows you to send a short message to your subscribers from their browser directly on their computer or mobile.
E-commerce
How to activate an effective customer acquisition strategy for e-commerce sites?
Digital advertising is the number one spending medium for advertisers. The French e-commerce market continues to grow strongly and is now worth 92.6 billion euros. The French are increasingly connected and the budget allocated to digital advertising represents more than half of the global budget of brands. Advertisers' acquisition strategies are becoming increasingly sophisticated and are looking to move away from traditional formats to increase customer engagement on their sites.
Publishers
Audience monetization: How to monetize the audience of a website?
Advertising investments in the post-Covid era are expected to be even higher than in previous years. This is good news for those who want to monetise the audience of their websites or blogs and increase their monthly revenues. But with the updates announced by Google and the rise of Adblockers, content publishers must regularly adapt their strategy to make their websites profitable and adopt new online monetisation levers.
E-commerce
10 reasons to enable web push notification on your ecommerce site
Web Push Notifications are considered a powerful tool for delivering personalised messages to customers in the e-commerce sector. This method helps businesses to grow and increase conversions on their website. Indeed, it has properties that you won't find anywhere else and more and more e-tailers are using this solution!
In this article, you will discover 10 reasons to activate Web Push Notification on your eCommerce site.
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📰 [#MustRead] - Looking for a powerful marketing lever for eCommerce and Retail?
What if we told you that with #WebPushNotification you could activate
a new customer engagement channel for your brand? 🚀
https://hubs.li/Q01hsT0t0
🔎 What do the martech @AdrenaleadL, Bynd, which enables marketplaces, and LiVert France have in common?
💻 These young companies are listed in the 2022 directory of e-commerce startups, published this month by FEVAD and @KPMG_France. https://www.strategies.fr/actualites/marques/LQ800539C/ces-start-qui-brillent-dans-l-e-commerce.html
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