Publishers: discover our banner ads

Adrenalead’s display advertising network offers web publishers a wide range of ad formats — including banner ads — to help them monetize their web audience effectively. Explore our classic IAB formats, video ad formats, and innovative solutions like in-page Push to maximize your web revenue without compromising the user experience.

Our main IAB banner ads

IAB standard banner formats most popular with advertisers and our publishers

728 x 90

A horizontal banner typically placed at the top of the page, it ensures maximum visibility. Ideal for capturing attention from the very first scroll.

banner ads: leaderboard 728x90

970 x 250

A mega horizontal banner placed at the top of the page, offering ideal width to maximize ad visibility.

banner ads: billboard 970x250

300 x 250

A versatile and widely used format, it’s ideal for capturing user attention within your editorial content.

banner ads: medium rectangle 300x250

336 x 280

A standard ad format slightly wider than the medium rectangle, it is typically placed within the page content or along the sidebars.

banner ads: large rectangle 336x280

468 x 60

The standard ad format par excellence. As one of the first used on the web, it remains a benchmark for visibility.

banner ads: banner 468x60

160 x 600

A widely used format among a lot of publishers looking to place an ad slot to the right of their articles.

banner ads: wide skyscraper 160x600

300 x 600

A standout format from the IAB selection, highly popular among Tier 1 advertisers thanks to its strong visual impact.

banner ads: half page 00x600

The most common mobile banner ad formats

320 x 50

A standard ad format specifically designed for mobile environments, typically placed at the top or bottom of website pages.

mobile banner ads: leaderboard 320x50

320 x 100

Placed at the top or bottom of the page, it remains highly visible without disrupting the reading experience and offers a higher engagement rate.

mobile banner ads: large mobile banner 320x100

Outstream video

VAST: XML framework for broadcasting audio and video formats on most content publishing platforms. We offer integration of the video advertising format via VAST/Prebid JS.

Their advantages:

Very popular with advertisers.

Easy to integrate and adapt to your website.

outstream video banner ads in display campaigns

Adrenalead’s innovative and exclusive In-Page Push format

Alongside traditional IAB banners, Adrenalead innovates with its In-Page Push, a unique advertising solution that combines the benefits of display and Web Push Notification.

How does In-Page Push work?

The ad appears directly within the webpage (embedded in the content), as a non-intrusive mini-banner — usually displayed at the bottom right of the screen on desktop, and in a sticky position (top or bottom) on mobile.

It offers a user experience similar to push notifications, with the added advantage of reaching all website visitors — unlike Web Push Notifications, which are limited to your subscribed audience.

innovative banner ads for mobile and desktop, including in-page push

The benefits of In-Page Push:

1
Enhanced visibility
The In-Page Push stands out from the rest of the page and quickly captures user attention.
2
Non-intrusive
It respects the user experience by avoiding aggressive pop-ups and overly intrusive formats.
3
High engagement rate

Thanks to its clean design and native look, it drives more clicks and conversions.

4
Cross-device adaptability

This format adjusts seamlessly across all devices — desktop, mobile, and tablet — for optimized multi-channel delivery.

desktop and mobile visuals featuring banner ads and revenue amounts

Boost your revenue with
Adrenalead’s display ad network

By choosing Adrenalead’s display advertising network, you benefit from a comprehensive offer combining classic formats with innovative solutions such as In-Page Push. Increase your business impact, generate new revenue and engage your audience with high-performance ad formats that respect the user experience.

3 reasons to try Adrenalead’s display advertising and banner ads

Technological expertise
We develop exclusive solutions (such as In-Page Push) to optimize your campaigns, fully connected to the leading programmatic platforms on the market.
Personalized support
Our team advises you on format selection, targeting, and campaign optimization to ensure the best possible performance.
Measurement and transparency
Benefit from real-time tracking and key performance indicators (impressions, clicks, eCPM, revenue) to effectively manage your investments.

Ready to boost your advertising revenues?

Contact us today to find out how you can fully leverage the opportunities offered by our display ad network.

Frequently asked questions

Which banner sizes and dimensions are most profitable for a publisher?

The best-performing banner ads in terms of revenue are generally those recognized by the IAB: 300 x 250, 728 x 90, 160 x 600, 300 x 600, or 970 x 250. These dimensions ensure good campaign visibility and adapt to the majority of media (desktop, mobile, tablet), while ensuring a fluid user experience. These formats are a key component of any display product strategy aiming to optimize monetization.

Is it necessary to offer several formats to maximize your site’s monetization?

Absolutely. Offering a variety of display banners attracts campaigns with different objectives: branding, retargeting, brand awareness… The more possibilities you offer in terms of sizes and locations, the more attractive your inventory is to advertisers and marketing platforms. Diversifying your ad placements allows you to meet the expectations of advertisers offering different services, whether direct or programmatic.

Does banner content (text, image, video) have an impact on my revenues as a publisher?

Yes, because campaign performance depends in part on the quality of the advertising message: clear text, striking images, even short videos. Engaging content boosts click-through rates, which in turn improves your KPIs (such as CPM or visibility rate), and therefore your revenues. A good example of effective creative includes native-style visuals, dynamic call-to-actions, or personalized product carousels.

Do display banners slow down the loading of my site?

When banners are well integrated, asynchronous and weight-optimized, their impact on speed is minimal. It’s essential to choose an advertising product or partner that respects best practices in terms of delayed loading and asset optimization (image, video, text). This ensures smooth browsing while maintaining monetization performance.

How can I adapt my display locations without degrading the user experience?

By positioning ads in strategic locations (within content, in headers, interstitials, etc.), with dimensions adapted to the media, you can guarantee proper integration. A responsive design and a balance between editorial and advertising content will keep your readers’ attention while enhancing the value of your inventory. Feel free to test several configurations and draw inspiration from exemples of publisher setups that balance UX and monetization.

What tools or indicators should I use to assess the marketing performance of my display ads?

Keep an eye on indicators such as:
  • Visibility rate
  • Revenue per thousand impressions (RPM)
  • Click-through rate (CTR)
  • Campaign quality

  • A good advertising network should also provide you with clear reports on the type of message, format(image, text, video) or campaign delivered.