What’s hot in August: Search Console “Recommendations” feature is currently being rolled out

Google has recently introduced a new feature called “Search Console Recommendations” aimed at helping website owners optimize their sites for better SERP ranking. This feature provides actionable insights and suggestions based on Google’s extensive search data.

What is Google Search Console?

It’s the most accurate tool in search engine optimization, and it’s free.

While SEO experts are well-versed in the importance of Google Search Console, business owners and marketers often overlook its detailed functionalities, missing out on its full potential.

Google Search Console is a free tool provided by Google that helps website owners monitor, maintain, and troubleshoot their site’s presence in Google Search results. It offers a range of data and insights, including information on how Google indexes and crawls websites, which pages are ranking well, and what search queries are driving traffic.

With Search Console, users can submit sitemaps, monitor the performance of their website in search results, and identify issues that might be affecting their site’s visibility. It’s an essential tool for anyone looking to improve their website’s SEO and ensure that their content is discoverable by users on Google Search. Now, with the introduction of Search Console recommendations, Google is taking a proactive step to help users to further optimize their websites.

Zoom on Google Search Console recommendations

Essentially, this new feature provides website owners with data driven insights and suggestions to improve their site’s visibility on Google Search. By analyzing data from various Google Search systems, including indexing, crawling, and serving, Search Console identifies potential areas for optimization.

 A feature accessible to everyone

The Search Console recommendations are particularly aimed at website owners who may not have the expertise or resources to fully understand and act on the data provided by Search Console. By offering clear and precise insights, Google is making it easier for everyone to improve their search presence.

For instance, if a website is missing structured data, the recommendation might suggest adding it to help Google better understand the content. Similarly, if a website’s sitemap is outdated or missing, the recommendation will prompt the owner to update or add one. These kinds of direct, actionable suggestions can significantly improve a website’s visibility and ranking on Google Search.

What is the impact of these new recommendations?

This feature is designed to be user-friendly and actionable. They will appear on the Search Console overview page. Please note that this feature is still in the experimental phase, so not all websites will yet benefit from this valuable advice.

Google plans to roll out this feature gradually over the coming months, and even after full implementation, recommendations will only be provided when specific actions can be suggested for a website.

How to profit Google Search Console recommendations?

To make the most of this new feature, website owners should regularly check their Search Console overview page for new recommendations. Since these suggestions are dynamic and may change over time, it’s important to stay on top of them to ensure that the website is always optimized according to the latest best practices.

Moreover, even if your website doesn’t receive recommendations immediately, it’s still beneficial to be proactive in using Search Console. Regularly monitoring your site’s performance, checking for indexing issues, and analyzing search traffic can help you identify areas for improvement, even without direct recommendations from Google.

Final thoughts

The implementation of recommendations in Search Console represents another example of Google’s ongoing efforts to make search optimization more intuitive, effective and accessible to everyone. 

As this feature rolls out, it will be interesting to see how it evolves and what new opportunities it presents for website optimization. 

And to make sure you’re checking off the most important basic SEO rules, you can always rely on a ready-to-use SEO checklist by Adrenalead’s marketing #PushTeam.


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