Web Push for communications agencies
Promote your clients’ key events with Web Push.
A launch, event or promotion: run the campaign across our media partner network or among your client’s Web Push subscribers. Your agency prepares the messages and schedule. The notification sends users to the program, signup page or featured selection.
The Adrenalead advertising network
Over 2,000 partner publishers.40 million web push subscribers.
Today, building visibility for your campaigns presents several challenges:
- Finding new audiences for your clients’ launches and promotions.
- Keeping a campaign visible from its announcement to its final day.
- Linking every message to a page where users can take action.
Benefits for your agency
Add Web Push delivery to your communications plans.
Extend the reach of a key event
Offer the Adrenalead advertising network and its 40 million opted-in subscribers to reach new prospects.
Prepare several messages
Plan the announcement, reminder and recap as scheduled notifications for your client’s subscriber base.
Track the visits generated
UTM links identify visits to the campaign page in your client’s analytics.
Before, during and after
Three opportunities to promote an event.
Prepare messages for your client’s subscriber base and schedule sends in advance. Each notification links to a destination suited to that stage of the campaign.
Before: introduce the program
Announce the event and link to information and the signup page.
During: remind people about the event
Feature the day’s program or information published on your client’s site.
After: share the content
Invite subscribers to explore the recap, photos or available replay.
An announcement linking to the program
Workshops, conversations and discoveries: explore the program and plan your visit.
rendezvous.exampleCampaigns prepared for commercial promotions.
In his testimonial, Steve Mensah explains that FLOA schedules its Web Push campaigns around commercial promotions to present products and new offers.
“Scheduled around our commercial promotions”Read the customer story
Support from Adrenalead
What you can expect from us.
Our team helps you prepare and set up your client’s project.
Choosing the solution
We help you choose the advertising network, your client’s subscriber base or both, depending on the project.
Campaign targeting
For advertising network campaigns, our team prepares locations and interests with you.
Messages and visuals
You work on creative assets with your client and adapt them to the Web Push format.
Scheduling sends
Your client’s campaigns can be scheduled around the promotion’s dates.
Landing pages
Each notification links to the selected program, signup page or offer.
Results to present
Clicks and visits identified by UTM links help you review the campaign with your client.
Questions about your project
Before you get started.
Which setup should we choose for a launch?
The advertising network reaches new prospects. Your client’s Web Push subscriber base lets them recontact visitors who have subscribed. Both uses can complement each other.
Can we promote an event?
Yes, with a notification linking to the program or signup page.
Which creative assets should we prepare?
A visual, headline, description and destination URL are enough to prepare a notification with our team.
Can we schedule several messages?
Yes. From the platform, your client can schedule the announcement, reminder and recap for their Web Push subscribers.
Does the client need existing subscribers?
For advertising network campaigns, you use the media partners’ audience. For their own sends, your client builds a subscriber base with the subscription module.
How do we track campaign visits?
Clicks and UTM links identify Web Push visits in your client’s analytics. A configured goal can also track signups or another action.
For your project
For your projects and your clients’ teams.
Tell us about your client’s next key event.
We help prepare Web Push delivery, messages and links to campaign pages.
Prepare a client campaign